Fractional VP of Sales

Build a Sales System That Doesn't Depend on You.

We help founder-led service businesses build a sales operation that keeps growing when the owner steps back from every deal.

Schedule a Growth Strategy Call →  ·  Learn how we work

"People drift. Systems sustain."

The principle behind everything we build.

Three ways to build a sales organization you can trust.

Start wherever you are. Each engagement works on its own, and each one moves you closer to a sales team that doesn't depend on any one person.

Build · best first step
Sales Operating System

We set up the sales process and the CRM, then write it all down in a form your team will actually use. CRM implementation, pipeline design, process documentation, KPIs and forecasting, dashboards, playbooks, and standard operating procedures.

Lead · ongoing leadership
Fractional VP of Sales

Senior sales leadership on your team for a fraction of what a full-time VP of Sales costs. Weekly sales meetings, coaching, pipeline reviews, hiring, accountability, forecasting, and strategy.

Partner · long-term partnership
Strategic Growth Partner

For owners who want an experienced sales leader in the room for the bigger decisions. Once the system is running, we stay on for the questions that come with growth: when to add reps, whether the comp plan still works, which markets to go after next.

Deciding between fractional and a full-time hire? See the cost and risk comparison.

You didn't start the business to run the sales floor forever.

The owner is still the best salesperson. Revenue is inconsistent month to month. Nobody trusts the CRM. Forecasts are educated guesses. If a few of those sound familiar, your people probably aren't the problem — the system around them is, and that part can be fixed. See the six principles we build on →

A method, not a stack of recommendations

Every engagement runs the same five phases: Understand, Clarify, Build, Lead, Graduate. It starts with the founder and ends with a team that runs without us. Walk through The Pope Sales System →

Built for commercial service businesses

HVAC, plumbing, electrical, roofing, security, restoration, logistics, staffing, managed IT and similar founder-led companies that sell recurring or repeat service contracts. See who we serve, and who we're not for →

Who you'd be working with

Brittany Pope has spent more than 15 years selling complex B2B services and closing $5M+ a year in personal production, then building the systems that let a team repeat those results without her on every call. More about Brittany →

Schedule a Growth Strategy Call.

We'll talk through where your sales stand today and what it would take to make growth more predictable. You'll get an honest read from someone who has built these systems before, with no pitch attached.

Schedule a Growth Strategy Call →  ·  Read the FAQ  ·  Read the blog